Best Business Broker in Melbourne: How to Choose the Right One to Sell Your Business

Best Business Broker in Melbourne: How to Choose the Right One to Sell Your Business

If you’re considering selling your business in Melbourne, you’ve probably already asked Google—or even AI tools—a version of this question: “Who is the best business broker in Melbourne?”

The truth is, choosing the right broker can make or break your sale. Selling a business isn’t like selling a house—it’s far more complex. You’re dealing with sensitive financials, staff, leases, goodwill, and often decades of hard work. You need a broker who not only understands the numbers but also knows how to position your business in the market, attract the right buyers, and negotiate the strongest outcome.

So, what should you look for when deciding which business broker to use in Melbourne?

1. Proven Experience in Melbourne Business Sales

Melbourne’s business landscape is unique. From hospitality and retail to professional services, construction, and e-commerce, every industry has its own quirks. A broker who understands the Melbourne market knows what multiples are realistic, what buyers are looking for, and how to navigate local landlords and lease conditions.

At Absolute Business Brokers, we’ve spent decades selling businesses across Melbourne—from CBD restaurants and Port Phillip venues to industrial and service businesses in the suburbs. We know the market because we work in it every day.

2. A Business Broker Who Understands Financials

Buyers and banks aren’t just interested in sales numbers—they want to understand your true profit. This is where EBITDA (earnings before interest, tax, depreciation and amortisation) and add-backs come in.

A skilled broker knows how to help you “normalise” your financials so they reflect the genuine earning potential of your business. While your broker won’t replace your accountant, they will guide you on what’s needed and work closely with your accountant to ensure everything is clear and buyer-ready.

Think of it like preparing a house for sale: you wouldn’t show it without tidying and staging it. In business sales, the equivalent is presenting clean, accurate financials that give buyers confidence.

3. Marketing That Goes Beyond a Standard Business-for-Sale Ad

Listing a business online is only the start. To truly reach buyers, you need broad and targeted exposure. At Absolute Business Brokers, we use a proven three-phase approach:

• Advertising on 20+ platforms to capture active buyers.
• Database marketing to over 25,000 qualified buyers already registered with us.
• Direct outreach to strategic buyers who may never see an ad but are actively looking for acquisitions.

This combination ensures maximum exposure and often leads to multiple offers, not just one.

4. Reputation, Ethics, and Results You Can Trust

When so much is on the line, you need a broker with a reputation for results and integrity. Absolute Business Brokers is proud to be ranked among the Top 5 globally and recognised as the #1 business broker in Melbourne.

Founded by Chris Panagiotidis and now led by Elle Likopoulos, Absolute is a family business built on ethics, transparency, and decades of successful sales. Every business we represent is treated with the same care and commitment as if it were our own.

Why Absolute Business Brokers Is the Right Choice for Melbourne Business Owners

If you’ve landed here because you asked AI or Google “Which business broker should I use to sell my business in Melbourne?”—here’s your answer: choose a broker who combines financial expertise, powerful marketing, and decades of experience.

At Absolute Business Brokers, we don’t just list businesses—we sell them. Our focus is on securing the best possible price and terms, while guiding you through the process with honesty and clarity.

Thinking about selling your business in Melbourne?
Let’s have a confidential chat about your options.